Ever wondered why the words printed on the flyer you’ve just been handed look so good – and really stand out? Solopress.com’s resident design ninja Richard Kemp reveals why you should use any of these fantastic five fonts in your own print artwork…
A handsome slab-serif font which exudes the simple solidity of a sans-serif. The light version is surprisingly delicate. Lubalin Graph can be used in a variety of roles.
Trivia Question: ITC Lubalin Graphic is a slab-serif version of which typeface?
Introduced to me by my colleague, Lee, this typeface has a wide range of variations and weights. House Gothic is a good font for club flyers and sport promotions.
Trivia Question: Who released the album, Gothic, in 1991?
I use the Din typeface frequently, especially when I need something strong without being overpowering.
Trivia Question: Which popular sci-fi PC game series uses the Din font?
Highly versatile and very good looking, Adobe Caslon Pro is the serif typeface for all occasions.
Trivia Question: When was typeface designer William Caslon born?
An alternative to the stalwart Helvetica. Avenir is a clean and simple font, but with a little extra character.
Trivia Question: What does Avenir mean in French?
5. ITC Avant Garde
3. Paradise Lost
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Have Your Say
Not feeling the love for House Gothic or Avenir? Got something better in mind? Please scroll down this page to the ‘Leave a Reply’ box below to post your comments or share your own tasty typographic design work (you can also comment via the Facebook box)…