Ever wondered why the words printed on the flyer you’ve just been handed look so good – and really stand out? Solopress.com’s resident design ninja Richard Kemp reveals why you should use any of these fantastic five fonts in your own print artwork…
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A handsome slab-serif font which exudes the simple solidity of a sans-serif. The light version is surprisingly delicate. Lubalin Graph can be used in a variety of roles.
Trivia Question: ITC Lubalin Graphic is a slab-serif version of which typeface?
Read more about the Lubalin Graph font on Wikipedia | Buy Lubalin Graph at FontShop
4.

Introduced to me by my colleague, Lee, this typeface has a wide range of variations and weights. House Gothic is a good font for club flyers and sport promotions.
Trivia Question: Who released the album, Gothic, in 1991?
Download the House Gothic font for free at Fonts101.com
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I use the Din typeface frequently, especially when I need something strong without being overpowering.
Trivia Question: Which popular sci-fi PC game series uses the Din font?
Read more about the Din font on Wikipedia | Buy Din at FontShop
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Highly versatile and very good looking, Adobe Caslon Pro is the serif typeface for all occasions.
Trivia Question: When was typeface designer William Caslon born?
Read more about the Adobe Caslon Pro font on Wikipedia | Buy Adobe Caslon Pro at FontShop
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An alternative to the stalwart Helvetica. Avenir is a clean and simple font, but with a little extra character.
Trivia Question: What does Avenir mean in French?
Read more about the Avenir font on Wikipedia | Buy Avenir at FontShop
Also in this new series of Solopress blog articles on fonts:
Top 5 Worst Fonts for Printing
Top 5 Most Popular Fonts for Printing
Trivia Answers:
5. ITC Avant Garde
4. Half-Life
3. Paradise Lost
2. 1692
1. Future
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Have Your Say
Not feeling the love for House Gothic or Avenir? Got something better in mind? Please scroll down this page to the ‘Leave a Reply’ box below to post your comments or share your own tasty typographic design work (you can also comment via the Facebook box)…




